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Are you interested in boosting sales of your products or services? Do you want to get more people involved in your programs? How about getting better buy-in for your vision or ideas? Well, you've come to the right place. At Adams Jette, moving people to action is all we think about.

Please help yourself to a plate full of marketing advice by either reading the individual articles-just click on the links below-or by downloading a PDF that contains all of them.

Please check back often, though, as our pens never rest!

(*PLEASE NOTE: The articles marked with an asterisk are not in the booklet--at least not yet.)

Marketing in a recession, Part I*
Fewer sales? Then turn up the volume!

Marketing in a recession, Part III*
Cater to your biggest source of revenue: Current clients

Marketing in a recession, Part III*
Marketing with a conscience

Marketing in a recession, Part IV*
Email marketing: Your most efficient, cost-effective choice

Be nice to everyone!*
Your next encounter may be your next big sale.

Marketing in a recession*
This is no time to cut your marketing budget.

Your brand is not your name and logo*
Your brand is what your customers say it is.

Taking aim: Successfully pitching to the media*
First, you have to get by the editor...

"To be or to be"*
Are typos costing you cold, hard cash?

Are your claims credible*
Junk science can hurt your reputation

Stack your team with top performers *
Here's how to do it.

What's in it for me?*
Are you delivering benefits?

Are bullets killing your message?*
Here's how people really read bulleted lists.

Signs of the times?*
Are you punishing the many for the sins of the few?

Everything I know about sales, I learned as a Boy Scout*
You can conquer the world-if you are prepared.

A kind word is just the beginning*
Saying the right thing and boost your income

I can't stand selling!*
You can learn to love it

Do you need professional help?*
Are you paying the price for stepping outside your area of expertise?

Is your client just another transaction?*
If so, you need to re-think the relationship

"Hey," she said, "don't touch my Harley."*
The great untapped market of...women!

Marketing department, we have a problem...*
Nine signs that your marketing program may not be working

Is there madness in your methods?*
Here's how to avoid a classic mistake

I'm taking my wallet and going home!*
Do you know how much just one client is worth?

Is your website preventing sales?
Clients want information, not entertainment

It's who you know
Stimulate sales through referrals

"Our marketing isn't creative enough!"
Don't let creativity get in the way of the message

Eat your way to success
Staying top of mind with your clients

Keep your eyes on the prize
The three Ms of marketing success

Checklist for success
A 10-point checklist to get your success on track

It's because you are special
Why should I buy from you?

Stop cold-calling!
Warm them up with a great letter

Here's an easy way to stimulate sales...
Get more work from current clients

Success: It's all in your head
Confidence is everything

One of your best marketing tools is FREE!
Use regular email contacts to your advantage.

Connecting with the client
Clients are people, too

Looking good!
Image is critical to success

Falling in love with clients
Treat your clients more like friends

Get more people to buy-or buy in
Admit it: you are a salesperson

Keep your head down and follow through
Great marketing is like a great golf swing

Get your emails read
Without a good subject line, nothing else matters

Making history repeat itself
That list of previous clients is a goldmine!

A good letter informs, a great letter sells
Tips on writing a great letter

Are you turning away business without realizing it?
Your secret sales force

What have you learned today?
Self-improvement can pay off

Improve your communications through the buddy system
Teamwork in the communications department

Ask and ye shall receive
Referrals are a great source of revenue

You never looked so good!
All it takes is just one poorly designed website.

I'm in sales, how about you?
Sell constantly for greater impact

What I've learned about success-from a seven-year-old
Preparation + Confidence = Success

It's because you are special
What's your unique selling proposition?

What's a brand?
Your brand is what the customer says it is

 

© 2009 Adams Jette Marketing + Communications Tel: 613.235.5445